I want to thank Josh Morris, a recent public relations graduate, for his insightful answers about finding the right fit in an employer. He understands part of the job search for Gen Y is discovering if a company is right for you. As a public relations job candidate, what are a few characteristics you look [...]
Read moreBelow are articles I came across this weekend, which were all about using your network to help you find your perfect career match. Job candidates are used to tailoring their resumes and cover letters to each job they apply for and telling employers what they bring to the table. These articles remind us that while [...]
Read moreEmployee motivation is always a difficult subject to approach. When you add the generational gap, the discussion always becomes more intense. How do you keep Generation Y co-workers positive about the work they do and a true advocate of your brand?
Read moreWhether you work for a large Fortune 500 entity or a smaller family-run business, your goal is to put your best face forward to customers, right? What about current and future employees? Specifically, what personality do you put out there for Gen Y in a place that they will see your best qualities? Sometimes, companies need to refresh their image by understanding by doing research and learning something new.
Read moreOver coffee last Saturday morning, my father and I engaged in a very interesting discussion about the differences between how Gen Y and other generations communicate. As a late part of the Baby Boomer age group, he brought an incredibly interesting perspective to the table. Here’s a little background to illuminate his point of view: [...]
Read moreMcDonald’s© Social Media Communication and What It Says about Gen Y Candidates Earlier this week, McDonald’s Corp. announced that Rick Wion, formerly of GolinHarris, Chicago, would be their first director of social media. While it is no surprise that the “two-all-beef-patties-special-sauce”™ company would ramp up their efforts in the social networking space, there are some [...]
Read more“So, what do you want out of job?” It was a wake-up call when I heard this as a 23-year-old, fresh out of college and armed with a degree in psychology. A mentor peered across a large oak table as he asked the question and no words would come out of my mouth. I had [...]
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